Tuesday, March 3, 2009

Guide to eMarketing Success part1

Successful marketing on the Internet is not just about listing your website on Yahoo or
sending out thousands of unsolicited emails. Without a quality product or service and a
well developed website a top 10 listing in Google is pointless.

1. Content, Page Quantity and Frequency of Changes
The bottom line for getting good search engine results is to have lots of keyword rich
content on lots of pages. Google likes big sites. The larger sites are presumed to be
better funded, better organized, better constructed, and therefore better sites. Content
must be updated often; this is a Google patent and concerns the changes to page
content over time. Google sees newer content as better content especially if the site
‘theme’ is news, retail or auction.

2. Submit Your Site
You should submit your site to Google, Yahoo, and MSN at least once and no more than
once every 30 days. Although Google says that manually submitting your pages to their
index is unnecessary however they have an interface for you to do so. MSN will seldom
visit a website unless invited by submission. Yahoo frequents more than MSN but less
than Google but will dramatically increase visits after submission
Google: http://www.google.com/addurl/
Yahoo: http://search.yahoo.com/info/submit.html
MSN: http://beta.search.msn.com/docs/submit.aspx
3. Google Sitemaps
Google Sitemaps is an easy way for you to submit all your URLs to the Google index
and get detailed reports about the visibility of your pages on Google. With Google
Sitemaps you can automatically keep Google informed of all your web pages, and when
you make changes to these pages to help improve your coverage in the Google crawl.
http://www.google.com/webmasters/sitemaps

4. Yahoo Directory Submit
Yahoo! Directory Submit is part of a suite of services Yahoo! created to serve the needs
of businesses like yours. Yahoo! Directory Submit provides expedited review of web
sites that are submited for possible inclusion in the Yahoo! Directory for US$299
(nonrefundable) for each Directory listing that is submitted. Furthermore, for each listing
accepted into the Directory, there is a recurring annual fee of US$299 to maintain the
listing in the Directory for the subsequent year.
http://searchmarketing.yahoo.com/dirsb/dirsb_pr.php

1 comment:

خالد محمد خالد said...

Very nice information
Thanks a lot

Khaled Mohamed Khaled
E-commerce and technology
www.ect2all.com