SEO(search engine optimization) is the process in which your website undergoes redevelopment to more effectively communicate your keywords to search engines.
Optimizing your website enables it to rank higher on major search engines.
Search engines rank websites based on two major factors: unique content that contains pertinent keywords, and link popularity - the number of quality incoming links to your website.
Other important factors that determine your ranking with search engines are the architecture of the site, the visibility of your content, its underlying code and how natural your site appears to the engines.
Saturday, February 21, 2009
Friday, February 20, 2009
How Search Engines Work
Search engines crawl, weight, and index Web page content. Crawling is done by a search robot that traverses the links in a Web site and captures the content. Search engines then use algorithms and heuristics to assign weights to Web pages. This information is used to build the search index, which is used to build a results page based on your query.
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